Nebraska-born (1918) Ballantyne is a noteworthy member
of the small "girl's club" among pin-up artists (See also
Pearl Frush). Like Zoe
Mozert, she captured a fresh, real sensuality in her
subjects, and a palpable sense of fun. Like Mozert, she
was (and probably still is) as attractive as a pin-up herself
blonde, green-eyed, and frequently barefoot.
The vivid oils of advertising artist Ballantyne (Coppertone's
little girl whose bathing suit is being tugged off by a
playful puppy is hers, after reworking a concept of Art
Frahm's) rival those of her one-time instructor Gil
Elvgren. While this example clearly echoes Elvgren (whom
she reportedly assisted and even ghosted), Ballantyne's
women were often depicted in a looser, more natural fashion
than the studiously coy poses of her male counterparts.
5/06: Joyce Ballantyne Brand, a commercial and pinup artist who created the famed Coppertone Girl advertisement, died on Monday at her home in Ocala, Fla. She was 88.